Spotting a Crony Brand in the Wild
I recently fell down a rabbit hole trying to understand why some mediocre companies stay on top, and it led me straight to the concept of a crony brand. You've probably seen them before, even if you didn't have a specific name for them. They're those companies that seem to have an untouchable status, not because they make the best products or offer the lowest prices, but because they've got the right friends in the right places. It's a frustrating reality of the modern market, and honestly, it's something that affects our wallets more than we might realize. ...